Goal:
Commodity trading to develop new export markets to underpin mine expansion

Barrier:

Lack of in-house commodity sales and marketing experience in Asian markets needed to underpin the mine expansion

Story:

An international mining company looking to develop export markets to underpin its expansion, lacked an experienced sales and marketing commodity manager. The company wanted to ensure that its product export sales value was maximised while all risks involved with international sales mitigated, msi’s services included:

Result:

The company successfully acted as sales agent for the mining company